Twitter Blue Paid Subscription Service Confirmed

Twitter has included the paid service as an in-app purchase within its app listing on the App Store. It is said to bring features including the anticipated ‘Undo Tweet' option and colour themes.

Reverse engineering expert Jan Manchun Wong has spotted the reference of Twitter Blue as an in-app purchase in Twitter's listing on the App Store. The service is priced at $2.99 for a month.

Wong said that she has started testing the feature as the first paying Twitter Blue customer. The service brings colour themes and custom app icons. It will also bring a dedicated Reader Mode soon, according to Wong.

Earlier this month, Wong spotted Twitter Blue as a premium subscription with features such as a ‘Collections' section with the ability to let users save and organise their tweets. It is also claimed to bring the option to undo tweets for a short period of time, which was spotted as ‘Undo Tweet' in March.

Twitter Blue could be available under a tiered pricing model through which people would get more exclusive features by paying an additional monthly charge.

At its Analyst Day event in February, Twitter announced its intention to double its annual revenue from $3.7 billion in 2020 to at least $7.5 billion in 2023. The company also brought features such as Super Follows and Tip Jar in the recent past to help creators monetise their tweets on the platform.

In addition to its testing with Twitter Blue, Twitter is expanding its footprint in the audio and voice fields. The company brought Spaces as its live audio conversation platform similar to Clubhouse in February. It has now reached the Web and is accessible through on mobile devices and desktops.